‘Tis the Season for Product Ads

12/03/2010 10:11:00 AM

Earlier this month we announced the U.S. launch of Product Listing Ads, which lets advertisers easily promote products from their Merchant Center account on Google.com. In the past few weeks we’ve seen advertisers promote over 100 million unique products using Product Listing Ads.

Given all that inventory, we were curious to see what people were clicking on during one of the busiest online shopping weekends of the year.

We thought that this was a fairly interesting sneak peak into what you might expect to see under the tree this season. So, with that, here are the most clicked searches for Product Listing Ads over the holiday weekend:

To learn more about Product Ads, check out the video below or visit the AdWords help center.

Posted by Dan Friedman, Inside AdWords crew


Warhead eCommerce said...

Very interesting data - seems like the game systems are hot again this year along with toys, no big surprises there. Be interested to see this new Product Listing Ads program gain momentum in a year where eCommerce has hit all time record highs!

On a side note, minor typo - I think it's, "sneak peek".