Showing posts with label Learn with Google. Show all posts

Get Started with Google Shopping

5/13/2013 11:01:00 PM

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This week marks the start of a new series of Learn with Google webinars specifically for those of you interested in getting started with Google Shopping. Each webinar will give you building blocks for the next in the series, and will get you up and running with Google Shopping in no time. Check out the schedule and register below:

Google Shopping: From Search to Sale

  • Shopping 101: Google Shopping for Beginners on May 15
  • Shopping 201: Maximize Profitability with Google Shopping on June 5
  • Shopping 301: Creating & Optimizing Product Listing Ads on June 20

Each webinar is held at 10 PT/ 1 ET and includes live expert Q&A.

Visit our webinar site to register for any of the live sessions and to access our large library of recorded content. You can also stay up-to-date on the schedule by adding our Learn with Google calendar to your own Google calendar to automatically see upcoming webinars.

Posted by Erin Molnar, The Learn with Google Team

New Learn with Google Webinars to Help you Become a Smarter Digital Marketer

5/02/2013 12:15:00 PM

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(cross-posted from the Inside AdWords Blog)

At Google, one of our goals is to help make the web work for you. Today we’re announcing a new series of Learn with Google webinars, which will teach you how to use digital to build brand awareness, and give you the tools you need to drive sales and grow loyalty and retention. Each of our sessions gives you deep-dive educational content, across a breadth of products and marketing objectives, in a format that’s convenient for you. Every webinar is led by Google product experts and includes time for audience Q&A. Sign up to start becoming a smarter digital marketer now.

Upcoming live webinars:

May
09 [Search] Enhanced Campaigns 206: Google+ and Enhanced Campaigns
14 [YouTube] Driving Direct Response with Video
15 [Shopping] Google Shopping 101: Google Shopping for Beginners
16 [Research] New Research: How US Shoppers use Smartphones in Stores
21 [Mobile] Driving Deeper Engagement with your App Users
23 [Search] Enhanced Campaigns 208: Offers and Enhanced Campaigns
29 [Mobile] Driving Brand Engagement with Mobile Rich Media
30 [Analytics] Measuring Success in a Multi-Device World

June
04 [Mobile] Understanding Mobile Ads Across Marketing Objectives
05 [Shopping] Google Shopping 201: Merchant Center Deep Dive
06 [YouTube] Building your Business with YouTube Video Ads
12 [Analytics] Metrics for the Mobile App Ecosystem
13 [Search] What's New & Next in AdWords
18 [Analytics] Unleashing the Combined Power of Google Analytics & AdWords
19 [Social] Growing your Business & Engaging your Audience with Google+
20 [Shopping] Google Shopping 301: Creating & Optimizing Product Listing Ads
25 [Social] Launching & Amplifying your Impact Across Social Channels
26 [Display] Remarketing Across Search & Display
27 [Research] Creating Custom Infographics with the New Google Databoard

Webinars are held Tuesdays through Thursdays at 10am Pacific/1pm Eastern.

Visit our webinar site to register for any of the live sessions and to access our large library of recorded content. You can also stay up-to-date on the schedule by adding our Learn with Google calendar to your own Google calendar to automatically see upcoming webinars.

During our last series of webinars, attendees had the chance to win a Nexus 7. Clint Wilson was our lucky winner and he’ll soon be enjoying all of the tablet’s cool features. Check out our upcoming webinars for another chance to win!

Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

Posted by Erin Molnar, The Learn with Google Team

Win moments that matter in 2013 with Learn with Google webinars

1/29/2013 12:05:00 PM

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(cross-posted on the Inside AdWords Blog)

What was your business’ New Year’s resolution, and how do you plan to keep it? At Google, ours is to help make the web work for you. Our new series of Learn with Google webinars will teach you how to use digital to build brand awareness, and they’ll give you the tools you need to drive sales. By tapping into technology that works together across your business needs, you can resolve to win moments that matter in 2013.

Check out our upcoming live webinars:

Build Awareness
02/12 [Multiscreen] Brand Building in a Multiscreen World
02/20 [YouTube] How to Build your Business with YouTube Video Ads
03/05 [Social] How to Use Google+ and Make Social Work for You
03/12 [Mobile] Understanding Mobile Ads Across Marketing Objectives
03/27 [Wildfire by Google] The Call for Converged Media

Drive Sales

01/29 [Analytics] Google Tag Manager: Technical Implementation *today*
02/07 [Search] Your Shelf Space on Google: Get Started with Google Shopping
02/26 [YouTube] From Awareness to Sales: Making the Most of Video Remarketing
02/27 [Search] What's New and Next in AdWords
03/06 [Display] Biggest Loser: Digital Ad Spend Edition
03/13 [Mobile] The Full Value of Mobile
03/20 [Display] Getting Started with Dynamic Remarketing

Visit our webinar site to register for any of the sessions and to access past webinars on-demand. You can also stay up-to-date on the schedule by adding our Learn with Google Webinar calendar to your own Google calendar to automatically see upcoming webinars.

During our last series of webinars, attendees had the chance to win a Nexus 7. Our lucky winner was Donella Cohen, who is happily enjoying her new tablet. Check out our upcoming webinars for another chance to win!

Learn with Google is a program to help businesses succeed through winning moments that matter, enabling better decisions and constantly innovating. We hope that you’ll use these best practices and how-to’s to maximize the impact of digital and grow your business. We’re looking forward to seeing you at an upcoming session!

Posted by Erin Molnar, The Learn with Google Team